A permanent observatory and a data bank to trace and track market’s products

On August 26^th, UNICRI, the United Nations Interregional Crime and Justice Research Institute announced the creation of the Permanent Observatory on Anti-counterfeiting Systems (POAS) and the launch of the first global anti-counterfeiting data bank initiative: the Worldwide Track and Trace Bank (WTTB).

According to the European Commission, 178 million items were seized in 2008 against 79 million in 2007 , which indicates a 125% year-to-year growth. Moreover, there has been a 13% increase in products registered as breaking intellectual property rights – over 49,000 cases compared to 43,000 in 2007. The consequences of such phenomena are huge in terms of risk for the consumers and companies’ revenue, therefore affecting the economy as a whole.

The observatory  

The Permanent Observatory will evaluate the effects that ant-counterfeiting technologies may have in limiting the spread of the phenomenon, it will support producers with instruments to differentiate their products from their potential counterfeit copies and it will assist consumers, as well as all the supply chain actors, with tools to verify the authenticity of the product. 
 

The anti-counterfeiting data bank  

This database, named the Worldwide Track and Trace Bank (WTTB) aims to allow the tracking of counterfeit products through the synchronisation of information between police services and customs officers across the world. The system will consolidate data from the producer through to the consumer, recording each transportation of original products in order to more easily identify shipment of copies.

International announcement  

A call for service providers is currently open, inviting private companies to join the Permanent Observatory on anti-counterfeiting systems.

 
To this end, on july 31^st UNICRI published an international announcement for services providers to act as a global network-marketing provider of the Worldwide Track and Trace Bank that will remain open until October 31^st.

Yvon Le Gall

Luxury-world

http://www.unric.org